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Revolutionise change
Go the distance with BMW
LEAD THE WAY YOU CHANGE,
CHANGE THE WAY YOU LEAD
LEAD THE WAY YOU CHANGE,
CHANGE THE WAY YOU LEAD
LEAD THE WAY YOU CHANGE,
CHANGE THE WAY YOU LEAD
LEAD THE WAY YOU CHANGE,
CHANGE THE WAY YOU LEAD
Electrifying progress
for the future of mobility
Now in its seventh generation, the BMW 5 Series has greatly evolved through the years, but it has never veered from its course: leading change in the local automotive industry.
Since the original E-12 generation was introduced in 1972, BMW has seamlessly melded advanced driving dynamics and digital innovations with the artistry of a sleek and stylish appearance into the BMW 5 Series, setting the pace in the premium executive sedan segment.
Coinciding with its new brand logo and identity launched in early 2020 - in an effort to convey openness, accessibility and clarity in adapting to the younger generation of digital natives - the latest iteration of the new BMW 5 Series marks the start of the electric revolution at BMW.
Arriving in both the plug-in hybrid and petrol variants, the new BMW 5 series continues the automotive maker's momentum of success and drives its direction for electromobility, the future of mobility.
Locally, this momentum is mirrored as the latest variants of the BMW 5 Series that are proudly assembled in Malaysia, which now comes complete with the latest-generation driver assistance systems and a redesigned appearance.
Committed to sharing the joy of driving, BMW unveiled its most successful premium executive model in its portfolio with the new BMW 530e M Sport and BMW 530i M Sport variants. This completes the seventh generation of the BMW 5 Series with comprehensive engineering and design modifications.
Traits of the new 5
The power of choice: Two impressive new variants, including the BMW 530i M Sport, which champions powerful performance and driving intelligence, as well as the BMW 530e M Sport, which takes it further with up to 67 km* of zero-fuel urban mobility.
Effortlessly stylish: Make a tasteful, fashionable statement with the new BMW 5 Series sedan’s larger kidney grille and slimmer headlights with a new daytime running light design. Also, for the first time, the light source is integrated directly into the taillight’s outermost layer to maximise the 3D effect.
The latest innovations: The all-digital BMW Live Cockpit Professional runs the latest BMW Operating System 7 to connect you to a host of driving tech for a smoother, smarter ride, via the new, larger 12.3” touchscreen control display, easing access to the BMW Intelligent Personal Assistant with Parking Assistant Plus.
Driven by performance: The electrifying performance of the 5 Series with a combined 292hp and 420nm of power that goes from 0-100km/h in just 5.9 seconds, alongside an electric-only range of 67km*, will get you wherever you want to go.
Beyond physical mobility: BMW’s technological advancements - via the new My BMW App that facilitates access to a range of remote services, safety features and up-to-date information at your fingertips - will change the way you interact with the new 5 Series.
Paving the way for change
As the popular proverb goes, "Be the change you wish to see in the world". And that's exactly what BMW wants to do.
Celebrating the launch of its new 5 Series sedan, in keeping with its role as a leader at the forefront of change in the automotive industry, BMW has launched The ExCHANGE, an exciting five-part series featuring leaders sharing their experiences and lessons on business approaches and driving change - especially in the time of Covid-19.
Nadiah Wan
Group CEO, TMC Life Sciences Bhd
CEO, Thomson Hospital Kota Damansara
When it comes to the pandemic, it is undeniable that hospitals - along with their team of doctors and nurses - play an essential role in combating against the novel virus.
Although she had been on holiday in Italy at the time, it was Nadiah's quick thinking that ensured the hospital could function with as little disruption as possible - thus doing her part to save countless lives.
"What we had to do was think innovatively about how we would deal with all these changes, while ensuring the safety of our patients and employees remained a priority.
"[When on holiday,] I was dealing with reviewing all the new procedures and policies. A lot of decisions had to be made on the fly.
"That was when we really had to, very quickly, bring the organisation online as a lot of people weren’t allowed to come to the office during the first
lockdown.
"It was a game-changing way of looking at the world."
Datuk Chevy Beh
Founder, BookDoc
Being innovative and seeking solutions to meet unaddressed needs is in BookDoc's DNA - and no wonder, with Beh as the driving force behind the integrated health platform - which is the reason it has made great strides even when Covid-19 hit.
The idea for BookDoc, for instance, was birthed from Beh's harrowing experince seeking a hospital that would immediately admit his friend, who had been at death's door from dengue.
The rest, as they say, is history.
"I knew then that I had to do something about inefficiencies and information asymmetry in healthcare.
"BookDoc is designed to improve diagnostic timeliness while helping patients find appropriate care."
Gavin Liew
Founder and Managing Partner, The Makeover Guys
Covid-19 has undoubtedly been tough on the property market and by extension, on businesses like Liew's, which provides investment property solutions to help property owners spiff up their homes to maximise investment returns.
But Liew does not let the pandemic get in the way of doing business. For him, the key is to utilise existing resources to maximise impact.
"Use whatever tools you have, but yes, you need to be present. Leaders now have to work harder to engage their teams.
"There is also the need for constant assurance, updates and communication of priorities.
"Yes, it may be harder, but I guess leaders these days have to do more. After all, no one can perform well if they feel insecure."
Datuk Hajeedar Abdul Majid
Founder, Hajeedar and Associates
While one might be faulted for thinking that a classically trained architect would not be able to adapt to the rapid changes of today's world, nothing can be further from the truth - as Hajeedar proves.
Throughout his career as a prominent architect and conservation movement pioneer, a key lesson he pragmatically embraces is that change is a constant.
To be a leader, however, takes more than grit. It takes a good communicator to maintain a strong but effective leadership.
"Constant contact is key; the need to engage and so that they are aware you are 'around'.
"The only difference these days is less physical contact. But you can and must still communicate!
"The questions we should ask ourselves are: How relevant are we still? How productive can we be?
"After all, you have to adjust with the times or risk being left behind."
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